About SoftGradient
Professional makeup artistry with a personalized approach
Our Story
SoftGradient was founded in 2015 by Sophie Bennett, a makeup artist with over 15 years of experience in the beauty industry. What began as a one-woman operation has grown into a team of talented visagistes, each bringing unique skills and perspectives to our studio.
Our journey has been driven by a singular passion: enhancing natural beauty through the art of makeup. We believe that makeup should never mask individuality but rather highlight and celebrate each person's unique features.
Over the years, we've had the privilege of working with hundreds of clients across various settings – from intimate weddings to major editorial shoots. Each experience has refined our craft and deepened our commitment to personalized service.
Today, SoftGradient is recognized as a premier makeup studio, known for our attention to detail, product knowledge, and ability to create looks that make our clients feel like the best version of themselves.
Our Mission & Values
Excellence
We strive for perfection in every brushstroke, continuously educating ourselves on the latest techniques and products.
Authenticity
We believe in enhancing natural beauty rather than masking it, creating looks that feel true to each individual.
Inclusivity
We celebrate diversity and ensure our expertise extends to all skin tones, face shapes, and personal styles.
Responsibility
We prioritize cruelty-free products and sustainable practices wherever possible in our operations.
Meet Our Team
The talented visagistes behind our beautiful transformations
Sophie Bennett
Founder & Creative Director
With 15+ years of experience, Sophie specializes in bridal makeup and has worked with celebrities and major beauty brands. Her work has been featured in Vogue and Elle.
Emma Richards
Senior Makeup Artist
Emma's background in fine arts gives her a unique perspective on color theory and facial structure. She specializes in editorial makeup and creative conceptual looks.
James Wilson
Special Effects Specialist
James brings theatrical expertise to our team, specializing in special effects and dramatic transformations. His work spans theater, film, and avant-garde fashion projects.
Isabella Johnson
Bridal Specialist
Isabella has created beautiful bridal looks for over 500 weddings. Her calm demeanor and attention to detail make her especially popular with nervous brides.
Michael Thompson
Education Director
As our Education Director, Michael develops our training programs and makeup classes. With experience as a brand educator for major cosmetic companies, he excels at teaching techniques to clients of all skill levels.
Our Credentials
Professional Certifications
Our team holds certifications from prestigious makeup academies including London Academy of Makeup, Makeup Forever Academy, and MAC Pro.
Industry Recognition
Winner of "Best Wedding Makeup Team" three years running and featured in top beauty publications including Vogue, Harper's Bazaar, and Bride Magazine.
Brand Partnerships
We've partnered with leading cosmetic brands including Charlotte Tilbury, Pat McGrath Labs, and Fenty Beauty for special events and training sessions.
Continuous Education
Our team completes over 100 hours of advanced training annually to stay at the forefront of makeup innovation and techniques.
What Our Clients Say
Ready to Experience Our Expertise?
Book a consultation or service with our professional team
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